Public Relations

Let us help you shape public perception, build brand credibility, and manage your reputation effectively. In today's fast-paced and interconnected world, maintaining a positive brand image is essential for success. Our experienced team of PR professionals is dedicated to developing strategic communication plans that align with your business objectives and resonate with your target audience.

At Popcorn, we understand the importance of strong media relations in enhancing your brand's visibility and reputation. Our team establishes and nurtures relationships with key media outlets, journalists, and influencers, ensuring that your brand receives the right exposure and coverage. From press releases, media pitches, events and activations, and media monitoring, we handle all aspects of media relations to protect and promote your brand's interests.

Strategic storytelling is at the heart of effective Public Relations. Our team develops compelling narratives that highlight your brand's values, achievements, and unique offerings. By crafting engaging content and leveraging various communication channels, including traditional media, social media, and digital platforms, we help you connect with your target audience on an emotional level, fostering brand loyalty and advocacy.

We believe in the power of measurement and analysis, and so we provide detailed reports and analytics, allowing you to track the impact of our PR strategies and make data-driven decisions. By constantly evaluating and refining our approaches, we ensure that your Public Relations efforts yield tangible results and contribute to your overall business success.

WHAT YOU NEED

  • Compelling media coverage
  • Effectively communicate your vision to the media and general public
  • Elevate your brand positioning and reputation
  • Improve your search engine rankings through media placements

WHAT WE OFFER

  • Strategic PR outreach and media coverage
  • Identifying and coordinating media partnerships and sponsorships
  • Events production / Experiential marketing

HOW WE DO IT

  • We develop, deliver and execute annual (or semi-annual) PR plans based on your business goals
  • We work with media outlets, employees, and stakeholders to provide clients with holistic representation in all public relations matters
  • We write and distribute press releases, and follow-up with media outlets
  • We monitor mentions of your brand daily and monthly with actionable recommendations
  • We throw kickass events

Click on the case study links below to see our Public Relations work